Give Me 10 Minutes and I’ll Teach you How to Write a Killer Testimonial

Here are some FREE steps on Testimonial Writing.

If you need some extra help on writing a testimonial click on Testimonial Power!


When someone asks you to write a testimonial for them, do you say, “Sure! Glad to! You really helped me a lot!” Then you turn away, thinking, “What can *I* say that anyone would want to read? Where do I start? Aargh!”

Well, here’s a formula that will have you replying, “Of course I will write a testimonial for you … I’ll have it for you in less than 10 minutes.”

Step 1

First, think about where you were (i.e., what situation you were in) before you bought this person’s book or used their services or whatever. Examples: “I was down to my last $100.” Or “I didn’t know anything about opt-in lists” or “I had a great idea for a book, but no knowledge of what my next steps should be.”

Step 2

Second, tell what you did next: “I worked with So-and-so,” or “I got help from Joe Blow,” or “I listened to Suzy Q’s audio book for authors.”

Step 3

Third, what happened then? “As a result, I made $2,000 my first week in business.” Or “After putting his tools to work, I added 10,000 people to my mailing list in just 30 days.” Or, “In a fortnight, I not only found a copy-editor, I found a publisher willing to pay an advance.”

Step 4

Finally, state where you are now: “I expect to gross $1.3 million this year, and $10 million a year by 2006.” Or, “As a result, I have sold 4,000% more product in this quarter than in the previous four quarters combined.” Or, “I’m looking forward to launching my first book next month.”

Now you weave these segments together in a way that’s readable. Here’s what the finished products look like:

Sample Testimonial 1

“I was down to my last $100. Then I worked with So-and-so, and as a result I made $2,000 my first week in business. This year, I expect to gross $1.3 million, and the forecast is for $10 million a year by 2006.”

Sample Testimonial 2

“I didn’t know anything about opt-in lists. Then I got help from Joe Blow. After putting his tools to work, I added 10,000 people to my mailing list in just 30 days. As a result, I have sold 4000% more product in this quarter than in the previous four quarters combined!”

Sample Testimonial 3

“I had a great idea for a book, but no knowledge of what my next steps should be. Then I listened to Suzy Q’s audio book for authors, and in a fortnight I not only found a copy-editor, I found a publisher willing to pay me an advance. I’m looking forward to launching my first book next month.”

Here is a FREE 10 Minute Testimonial Template

Need a template? Fill in these blanks:

I was ___________________________ (“there”/ in this situation)

I worked with/got help from ____________________________ (name of person you’re giving the testimonial for)

As a result, I _________________________________________ (tell what happened, what changed)

And now I’m __________________________________ (where you are now)

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