Every quarter David Sifry from Technorati updates his metrics on the growth of blogs. Here’s the bottom line:
The blogosphere is over 60 times bigger than it was only 3 years ago.
New blog creation continues to grow. Technorati currently tracks over 75,000 new weblogs created every day, which means that on average, a new weblog is created every second of every day – and 19.4 million bloggers (55%) are still posting 3 months after their blogs are created. That’s an increase both in absolute and relative terms over just 3 months ago, when only 50.5% or 13.7 million blogs were active. In other words, even though there’s a reasonable amount of tire-kicking going on, blogging continues to grow as a habitual activity.
In addition to that, about 3.9 million bloggers update their blogs at least weekly. Here’s a chart of the number of new blogs created each day, from January 2004 to April 2006:
My sense is that blogging is going to continue heating up for the next year at least and probably for some time to come. We’re just now seeing blogs from professionals who are not part of the computer industry. This will continue to evolve with more businesses and more professionals. And just think about MySpace.com with hundreds of thousands of young adults learning how to blog. Did you know that MySpace.com is the third most trafficked site on the Internet? It’s a city of bloggers learning how to use technology to communicate in a social computing environment.
I speak with people about blogging every week. I’m starting to encounter more people who have heard of blogs and I’m spending less time explaining the benefits of using a blog in one’s business. My information isn’t as exact as Sifry’s, but I know what I’m seeing and it’s that blogs are coming into the mainstream.
If you’re thinking of joining the throngs, check out this article: 10 Best Designed Blogs. Scroll down to see the author’s useful insights on what to consider as you create a blog for your business.